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About
TrueServe Roofing is a residential roofing contractor at 1190 N Carroll Ave in Southlake, Tarrant County. The RCAT directory, the Grapevine Chamber of Commerce member listing and its Yelp and Yahoo Local profiles all give the same Southlake address, which confirms this is a Texas roofing company and not one of the similarly named businesses that trade under a TrueServe brand in other trades.
No website was recorded for this listing, but the company does run one at trueserveroofing.com. It is a small and recent web presence. The site sets out a four step process of inspection and consultation, an itemised quote, installation with property protection, then a final inspection and cleanup, and it lists roof installation, roof repair, roof maintenance and full roof replacement along with storm damage work for Dallas Fort Worth homeowners. Free roof inspections are offered.
The site displays a CertainTeed ShingleMaster badge. That credential could not be confirmed on CertainTeed's own contractor directory, so it should be read as stated by the company. RCAT lists TrueServe as a Member, which means association dues rather than the separately earned Licensed Roofing Contractor credential. No BBB profile was found for the company.
Highlights
Local Southlake address at 1190 N Carroll Ave, confirmed on RCAT, the Grapevine Chamber roster and its own review profiles
Publishes a plain four step process of inspection, itemised quote, installation and final walkthrough, with free roof inspections
Residential focus on shingle installation, storm damage repair, maintenance and full replacement
Small and recent web presence, so most of what is verifiable comes from directory and association records rather than a large marketing site
Serving Southlake, Tarrant County, Texas and 1 more area shown on the map.
Insurance & credential verification
Texas does not issue a state roofing license, so we verify companies the way homeowners actually can: confirming insurance coverage, checking RCAT (Roofing Contractors Association of Texas) status, and checking city or county registration where the local jurisdiction requires one. Every credential below links to the actual issuing organization's own public lookup — don't just take our checkmark for it. Always ask for a current certificate of insurance before signing any contract.
CompanyTrueServe Roofing
InsuranceNot verified by us (we hold no certificate for this company — ask them for a current COI before signing)
City/county registration
Not checked for SouthlakeTexas has no state roofing licence, and city rules differ: some require contractor registration, some run a voluntary registry, some neither. Ask this company and your local permit office.
Status Current in the RCAT directory (no published licence number for this record)
RCAT member ID1889 (member since 2025)
Licence boardRCAT, Roofing Contractors Association of Texas (Texas issues no state roofing licence; RCAT runs the licensing programme)
Confirm this yourself: ask the company for their certificate of insurance (COI). Note that RCAT's Licensed Roofing Contractor credential (CRRL, RRL or CRL) is earned and held by a named individual at a company, not by the business itself, which is why we name that person above where we know it; Texas issues no company roofing license at all. RCAT and NTRCA status can be checked in their own public directories (RCAT, NTRCA) — use the "Licensed"/"Accredited" filter to see more than plain membership. GAF's contractor verification tool and Owens Corning's Texas locator confirm those tiers directly; CertainTeed doesn't offer a comparable self-serve lookup, so ask to see that certificate in person. BBB accreditation and rating are on bbb.org. Houston's own published registered-roofer list is years out of date, so it isn't cited here at all — confirm registration by contacting the city directly. Corpus Christi's STAR program has its own online contractor registry — for any other city or county registration claim, confirm directly with that jurisdiction's permit office.
Grapevine Chamber of Commerce memberCompany-reported — ask to see the certificate
CertainTeed ShingleMaster (badge displayed on the company's own site, not confirmed at CertainTeed's own contractor directory)Company-reported — ask to see the certificate
Is TrueServe Roofing licensed by the State of Texas?
Texas does not issue a state roofing licence, so no Texas roofer holds one and any company claiming to be state-licensed is misdescribing itself. What you can verify is insurance, association standing and city registration. TrueServe Roofing appears in the RCAT directory as a Member with a Southlake address.
What does RCAT Member mean here?
It means the company pays dues to the Roofing Contractors Association of Texas and appears in its directory. It is not the same as RCAT's Licensed Roofing Contractor credential (CRRL, RRL or CRL), which an individual earns separately by examination and continuing education. TrueServe is listed as a Member. Both are real, but only one involves a test.
What is a CertainTeed ShingleMaster?
It is a credential in CertainTeed's contractor programme, awarded to companies whose crews have completed CertainTeed training. It is one step below SELECT ShingleMaster, the tier that can offer CertainTeed's strongest extended warranties. TrueServe displays a ShingleMaster badge on its own website. We could not confirm it on CertainTeed's own contractor directory, so ask the company to show you its current certificate and, if the warranty is part of your decision, ask which CertainTeed warranty it can actually register.
Does TrueServe Roofing have a website?
Yes. It operates trueserveroofing.com, although no website was recorded against its association listing. The site is small and covers services, an about page and a contact route. If you are researching the company, expect to lean on its Southlake address, its association and chamber listings and its review profiles as much as on the site itself.
Are Class 4 impact-resistant shingles worth it in Southlake?
Tarrant County sits inside the North Texas hail belt, so the case is strong. Class 4 is the top rating under the UL 2218 impact test. It will not stop every hailstone, but it resists bruising and granule loss far better than a standard three tab or architectural shingle, and most Texas insurers offer a premium credit for it. Ask your carrier what the discount would be on your policy before you price the upgrade.
How do hail insurance claims usually work in North Texas?
Document the storm date, get an inspection, and file promptly. Two policy details drive what you get back: whether you have replacement cost value or actual cash value coverage, and whether there is a separate wind and hail deductible, which in this part of Texas is commonly a percentage of the dwelling value rather than a flat sum. Be wary of anyone who offers to cover or waive your deductible. That is not legal in Texas.
Do I need a permit for a roof replacement in Southlake?
Texas has no statewide building code enforcement, so this is set locally. The City of Southlake runs its own building inspections and roofing work generally requires a permit and a final inspection. Your contractor should pull the permit. Ask which inspections apply and do not accept a bid that is cheaper because it skips them.
How do I check a roofer's insurance before signing?
Ask for the certificate of insurance to be sent to you directly by the insurance agent rather than forwarded by the contractor. Look for general liability, and workers compensation if crews are employees. Texas does not require roofers to carry workers compensation, so if there is none, ask in writing what happens if a worker is injured on your property.
What should I ask before signing with any roofer in Tarrant County?
Ask for a written scope covering decking replacement rate per sheet, underlayment, ventilation, flashing and drip edge, cleanup and permits. Ask what the workmanship warranty covers and for how long, and whether the manufacturer warranty is the standard shingle warranty or a registered system warranty. Ask whether the price depends on an insurance settlement. And do not pay the full amount before the work is finished and inspected.
How long does a roof replacement take?
For a typical Southlake single-family home with asphalt shingles, the tear-off and install is usually one to two working days once materials are delivered, weather allowing. What takes longer is the run-up: inspection, insurance adjusting if a claim is involved, material selection, permit and scheduling. Larger or more complex roofs take longer, and North Texas spring weather can move dates.