About
Str8Forward Roofing & Construction is a family owned roofing and construction company with an Allen office at 450 Century Parkway, Suite 250, serving Allen, McKinney, Plano, Frisco, and the wider Dallas Fort Worth metroplex. Its BBB record shows the business starting in January 2019 and incorporating in February 2021, and describes the owner as founder and managing member. The company's own site lists roof repair, full roof replacement, roof maintenance and inspections, storm damage repair, hail mitigation, gutter installation and replacement, and window installation. It also names in house Xactimate estimating. Xactimate is the estimating software most insurance carriers use, so a roofer who works in it can generally discuss a claim in the same line items and prices the adjuster is using, which tends to shorten arguments over scope. On credentials, BBB shows the company accredited since September 2022 with an A plus rating, and RCAT lists it as a member. The site also displays Google Guaranteed. No manufacturer certification from GAF, Owens Corning, or CertainTeed was found in any of those manufacturers' own contractor directories, so none is claimed here. Texas issues no state roofing license, so the site's licensed and insured wording refers to insurance and local registration rather than a state license.
Highlights
Services
Service areas
Location & service area
Insurance & credential verification
Texas does not issue a state roofing license, so we verify companies the way homeowners actually can: confirming insurance coverage, checking RCAT (Roofing Contractors Association of Texas) status, and checking city or county registration where the local jurisdiction requires one. Every credential below links to the actual issuing organization's own public lookup — don't just take our checkmark for it. Always ask for a current certificate of insurance before signing any contract.
Confirm this listing yourself at web.rcat.net/rcat/search.
Confirm this yourself: ask the company for their certificate of insurance (COI). Note that RCAT's Licensed Roofing Contractor credential (CRRL, RRL or CRL) is earned and held by a named individual at a company, not by the business itself, which is why we name that person above where we know it; Texas issues no company roofing license at all. RCAT and NTRCA status can be checked in their own public directories (RCAT, NTRCA) — use the "Licensed"/"Accredited" filter to see more than plain membership. GAF's contractor verification tool and Owens Corning's Texas locator confirm those tiers directly; CertainTeed doesn't offer a comparable self-serve lookup, so ask to see that certificate in person. BBB accreditation and rating are on bbb.org. Houston's own published registered-roofer list is years out of date, so it isn't cited here at all — confirm registration by contacting the city directly. Corpus Christi's STAR program has its own online contractor registry — for any other city or county registration claim, confirm directly with that jurisdiction's permit office.
Certifications
Google reviews
Going with Str8forward was a great decision. They live up to their name. Their work was top notch and they were very efficient. Hugo was the representative who approached my door initially and I was skeptical to even talk to him due to previous experiences with other companies. I’m glad I gave him a chance because he delivered at every turn. Hugo made the claim process seem less and took his time to explain the contract line by line so I knew what I was agreeing to. I saw Hugo at least 8 times if not more throughout this process, something I didn’t think would happen after I gave him my initial business. He even came to supervise the work on the day they changed the roof. They also replaced my gutters, stained my fence, and changed my window shields. They had to remove and put back my solar panels in order to change the roof and that was also done carefully and efficiently. They made sure the panels were reconnected properly. Hugo came each time something else had to be done at the house just to make sure the work was done to my satisfaction. I would 100% give them my business again and recommend them to anyone who needs these services.
After a long, heavy storm here in Mansfield, TX, we noticed some potential issues with our roof and weren’t sure where to start. Thankfully, Froy and the Str8Forward Roofing team were already working in the neighborhood and offered us a completely free roof inspection and quote on the spot. From the very beginning, Froy stood out as extremely knowledgeable, honest, and professional. He quickly identified multiple problem areas on our roof that we hadn’t even noticed and walked us through everything in a clear, straightforward way. No pressure, no gimmicks—just real expertise. Once we moved forward, his crew handled our roof replacement in Mansfield, TX with absolute precision. The entire process was incredibly smooth. They worked with speed, efficiency, and true craftsmanship, all while maintaining a high level of cleanliness and respect for our property. The final result looks amazing—our home honestly feels brand new. If you’re looking for a reliable roofing company in Mansfield, TX, I can’t recommend Str8Forward Roofing enough. Between their storm damage roof repair expertise, fast turnaround, and integrity, they’ve completely earned our trust. Froy is now our go-to roofing contractor in Mansfield for anything roof-related moving forward. If you need a roof inspection, roof repair, or full roof replacement in Mansfield, Texas, do yourself a favor and call them first—you won’t regret it.
We had an amazing experience with this roofing company. The work was top-quality, fast, and clean. The price was very reasonable for the high-grade materials used. What stood out most was the excellent customer service and attention to detail. A big thank you to Miguel and his fabulous team—professional, respectful, and efficient from start to finish. They made the entire process smooth and stress-free. Highly recommend! Dylan Dr, Wylie, Texas
This is my 2nd time working with Froy. After the latest hailstorm, he called me and had my claim submitted and paid almost the next day. His crew had my new roof completed in one day and new gutters the next day. Great service and great attitudes! I will continue to recommend!
I totally recommend Str8forward. I worked with Hugo Cruz he was GREAT. Repairs were needed on my roof that was installed by another roofing company, that is no longer in business. Hugo was very detailed explaining issues causing the leak. He was overseeing the entire repairs. He provided me with multiple step by step pictures of the repairs. Hugo, thanks for everything. Thanks for explaining the state requirements for roofing materials.
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